MARCH 7, 2023

Accenture Partners with TELUS to Drive Digital Transformation of Television and Personalized Digital Life Services

NEW YORK AND VANCOUVER – March 7, 2023 – Accenture NYSE: ACN, a global leader in professional services, has partnered with TELUS NYSE: TU to develop an innovative next-generation entertnment and personalized digital life platform med at enhancing customer experience. This collaboration involves the reengineering of TELUS’ television business into a more agile, efficient, and digitally proficient organization.

By harnessing Accenture’s expertise in TV software system integration, TELUS has launched an advanced platform that delivers on-demand TV and over-the-top OTT content across various devices at any time. This platform is designed to incorporate cutting-edge technology such as 5G connectivity, Internet of Things IoT, and intelligent automation capabilities to offer a suite of digital life services including next-generation health solutions, gaming experiences, home automation, security systems, virtual realityAR applications, and more.

“Partnering with Accenture offers TELUS the opportunity to transform its approach towards technology and business operations,” sd Andrew Marchant, Managing Director at Accenture. “Our joint efforts have helped in not only building a technically robust platform but also transitioning TELUS into a software-driven organization capable of delivering innovative digital life services.”

Accenture’s comprehensive approach encompassed cloud-native software engineering on Google Cloud, consulting expertise in product engineering transformation and systems integration, along with infrastructure and application outsourcing capabilities. This collaboration enabled TELUS to evolve from complex, vor-depent ecosyste become self-reliant in technology development.

“Facing the evolving demands of our customer base and exploring new monetization opportunities is integral to our industry,” stated Amit Nag, Vice President at TELUS Entertnment Enablement. “With Accenture’s support, we have developed an advanced TV and OTT platform that anticipates and meets the dynamic content discovery and consumption habits of our customers. Additionally, this platform serves as a foundational pillar for introducing new digital life services like smart home automation, healthcare innovations, cloud gaming platforms, security solutions, VRAR experiences, and beyond.”

Through Accenture’s support in TELUS’ digital transformation journey, the telecommunications giant was able to harness its technical capabilities, scale up business operations efficiently, and foster an innovative mindset customer expectations.

About Accenture:

Accenture is a global professional services company known for driving change through technology, optimizing operational performance, accelerating revenue growth, and enhancing healthcare outcomes. With contributions of $1.5 billion in both cash donations and volunteer time since 2000, the organization consistently ranks as one of the most giving companies worldwide.

About TELUS:

TELUS is a leading force in digital innovation and healthcare solutions with over 100,000 health professionals. By combining deep digital expertise with unparalleled customer service, TELUS has become a global leader in providing efficient and sustnable food production solutions using traceable methods. As the largest provider of digital insights and analytics globally, TELUS Agriculture Consumer Goods helps improve safety and quality outcomes for millions of lives worldwide.

With our commitment to connect all citizens for good through our giving where we live philosophy, TELUS has pledged $1.5 billion in cash donations and two million days of service since 2000. This dedication showcases TELUS as a trlblazer in corporate social responsibility.

For more information on Accenture or TELUS, visit our website, follow us @AccentureNews on Twitter, and @Darren_Entwistle on Instagram.

Contacts:

Melissa Curtis

Accenture Communications

+1 617-488-5219

[email protected]

Lena Chen

TELUS Public Relations

[email protected]
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